RevBase
Marketing Asset Management That Unites Your Brand
Learn how MAM enables you to manage, control, track, and distribute your marketing assets.
As a modern building materials manufacturer, you have multimedia files. A lot of them. These could be product images, infographics, videos, and much more. When these files start to number in the thousands, managing them all can become overwhelming. Collaborating on them internally, distributing them to the right stakeholders, and sharing them with your customers …
Marketing content. Proprietary documents. Audio and video files. Whatever form they take, the digital assets belonging to your building materials brand likely number in the hundreds, if not thousands. The question is, what’s the best way to store, organize, and distribute them for daily use? One solution used by many companies is Google Drive. It’s …
The landscape for building material manufacturers isn’t getting any less competitive. You might have a lot of sales and marketing optimization to do if you want to get ahead and claim more market share. That means deploying your messaging in an organized, consistent way — without internal bottlenecks, silos between your sales and marketing teams, …
For today’s multi-location companies, brand is everything. It’s the first thing that often comes to mind for customers looking to purchase a certain type of product or service. How well are you managing the “building blocks” of your brand, however? Those building blocks are the brand assets — the digital and physical materials that showcase …
What is your brand’s message to the world? How effectively is it getting out? The answers will come through a close examination of your marketing strategies and the assets used to execute them. Your company’s marketing assets are a bigger deal than you might think. They are precious commodities that must be organized and used …
Are your marketing and sales departments playing well together? If not, that problem needs fixing, or else it will seriously cost your brand in both productivity and marketing as well as sales alignment revenue. According to MarketingProfs, organizations that succeed in aligning marketing and sales can see up to a 36% increase in customer retention …
