RevBase
Marketing Asset Management That Unites Your Brand
See exciting features in today’s marketing asset management systems, including mobile, QR codes, email, and more.
Many marketing departments want to provide personalized and/or customized marketing materials for sales reps, distributors, and customers. Personalized marketing materials are assets created for a specific individual; customized materials are created for a specific application, industry, or product. In a wide variety of scenarios, marketing asset personalization and customization can be very powerful. For several …
Within a marketing asset management system, the vast majority of assets are static PDFs, presentations, images, videos, and so on. They change only when they’re updated or versioned, and the most recent version of each is made available to customers, sales reps, distributors, and others. Modifying marketing assets for more personalized experiences. In addition to …
We’ve talked about the importance of bringing together physical and digital content in a unified environment here in the RevBase blog. We’ve also discussed the importance of a repository: a database as the structure for managing all marketing assets. Now we’ll dive into the functions and activities available to users of a marketing asset management system. …
